Optimizing assortment and space is challenging.
In a single shelf there are billions of possible assortment and space combinations, each with high risk due to uncertain impact on volume sales and costly implementation (manufacturing, transport and operations).


The pressure on those making decisions in this field is increasing.
Shoppers expect more, growth is stagnant, there is a larger focus on waste reduction and a push for data driven business cases and transparency.


FLOW Insights believe there is a need for new and more powerful tools to provide better data, relevant insights and combine the best of machine and human to help retailers and brand owners make smarter decisions.


We are determined to play a catalyst role in the needed transformation of physical retailing.